Baitsanity

Batisanity is a fishing brand from the United States, California to be precise. It mainly offers swimbaits that it produces and tests before putting them on the market and into the hands of anglers. Initially targeting black bass, these lures are proving particularly effective on European pike.

Simplicity is at the heart of the brand's desire to offer products that are easy to use but also affordable for the vast majority of anglers. The prices are indeed tight, allowing the brand to offer a first price of around €30, something quite rare in the world of swimbaits in 2024.

Despite this, innovation is the order of the day, and passionate designers are constantly testing and developing new models of lure, evolutions that open up ever more possibilities. Give these products a try, and you'll soon be convinced by the speed with which they catch fish and bites.