Lure marks

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La fishing fishing with lures has been popular for several years, if not a decade now. More dynamic and pushing the fishermen to explore new sectors, many brands have developed a wide range of products to cover the tracking of every species. You'll find what you're looking for at our decoy collection. The ever-increasing technical sophistication of riders has even forced innovation to go very far, in terms of both canes, the line than in soft lures and fish swimmers.

Serving your passion, french manufacturers have been making their mark for years. These include Delalande which has lulled many a fisherman to sleep for decades, and Illex. Europe is full of small, particularly talented manufacturers, especially when it comes to managing colours and in the shape ideal for our beloved pike or for the pike-perch. You'll also be able to count on some big names, including Rapala.

Japanese products are also imported. Brands with particularly high standards offer you unique models for your home fish. These include Megabass, osp, Deps, duo, Sawamura, , Adusta and many others to help you offer the assembly perfect.

Finally, you need to look to the United States and their regular imports into France to find brands that range from the best-known and most reputable to the most discreet, full of well-kept secrets. Berkley will offer you its know-how for fishing in surface while more discrete concepts focus on the trout.

French and European brands

A passion for tracking pike, and pike-perch in Europe has led to the emergence of exclusive brands for the lures. Specialists in these predators, they will provide you with their considerable expertise in the ideal actions for each species.

Is a must-have for French anglers. With lures that are virtually timeless, their sometimes apparent simplicity does not prevent them from being truly effective. The increasingly sophisticated use of colours adds a little more spice to this brand. So don't hesitate to fish with Sandra lures of all sizes, Skeleton lures or the latest Neo Shallow lures, which are proving a real hit.

, the most Japanese of French brands, offers you a top-of-the-range range of hard bait and soft lures. With models designed for the Japanese market, you can count on a complete collection for both surface and deep-sea fishing.

In the north of Europe, you can count on the genius of many brands, fascinated by stalking pike and perch. , , , or even are big names with proven products you can trust.

Another newcomer to France is . The designer, a native of the Charente, offers you lures for trout stalking, with a totally innovative shape. Swimmer fish, soft lures or even undulating lures are at your service, allowing you to say that you are supporting a small French company.

Made in USA brands

The United States is one of the countries with the largest number of manufacturers of tracking equipment predator lures. Building on their interest in the country's king fish, black bass, various brands have been created to offer millions of Americans a huge choice of fish.

Last to arrive in 2021, is at the top of his game. Cannes, , reels and lures reflect the image of a young, innovative brand. The confidence of the group for distribution in France is a guarantee of quality.

Is also an ambassador of choice. In the limelight on all the competition circuits, they offer a huge choice for black-bass anglers. Some products are perfectly suited to our European perch and pike.

, the benchmark brand for wirebaits. If you're looking for a spinnerbait or buzzbait you can trust, you need look no further.

Is also a benchmark and regularly wins numerous competitions. His latest crayfish imitation is proof of this, with breathtaking realism and proven effectiveness.

You can also turn to lesser-known brands with recognised technical expertise. These include , , , , , , , , l and dozens of others.

Japan and its innovations

They are known and recognised as true innovators in many fields, and lures are no exception. The Japanese often come up with new things, with no comparison possible with other countries cutting-edge technology concepts. Some major brands have made it a trademark.

Is probably the most famous brand in the world. With its unique designs, it presents a number of new products every year. They have the quality of presenting new concepts and offering new opportunities to sea and freshwater enthusiasts.

Who are surely the best ambassadors around the globe. They're best known for their reels, but they also produce a huge range of lures that rival the best in the business. Series have even been created exclusively for the European market and its many pikes.

Can also be cited as a benchmark. The lines of their rods and their unique design are well known, as are their lures: B custom, Basirisky, slide swimmer..

Has also long been part of the French angler's landscape. The famous rockvibe shad has accompanied many of us to the water's edge, offering not just one set-up, but a wide range of ways to make predators react.

Of course, you can turn to dozens of other brilliant designers. We're thinking of and its last ace, and its crawlers, and its soft lures or .

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